Chinese restaurant business plan
Food restaurant business restaurant & lounge will feature international dishes, an eclectic ambiance, and superior service. The lounge and restaurant staff will offer the finest service in an electric atmosphere and offer customers an extraordinary dining 's varied international menu will feature thai, chinese, spanish, and other regional flavors. To your own business plan »your business plan can look as polished and professional as this sample plan.
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0)document actionsdownloadshare or embed documentembedview morecopyright: attribution non-commercial (by-nc)download as doc, pdf, txt or read online from scribdflag for inappropriate contentchinese restaurantmarketing hamid bbe / 537 9/12/2009. Chen leon tang is a chinese national an expert cook who is interested in opening a chinese restaurant in karachi. The location of the restaurant is surrounded by the residential bungalows, where he estimated 200,000 potential customers.
Tang’s is following the long term financial objective therefore he carefully prices the menu because he understands that there is good market growth for his business in 5-6 years time. The restaurant has a clear mission of treat customer on best possible levels for earning repeat business. Tang set his contribution margin for the 1st year is 15% which he has the plan to rise in the coming years in ration with the operating cost.
Tang’s marketing objectives include advertisement and events arrangements, but since he cannot afford to spare large marketing budget he is mainly he is relying on word of estimated sales and income statements for the restaurant is attached, which predicts that it would take about 6. There are almost 50+ chinese restaurants are operating in city, but small quantity of them are truly satisfying the taste and requirements of their customers. Most of the chinese restaurants operating in the city are run by the locals, there is a need for a truly significant chinese restaurant which is operating under native chinese chefs.
On the other hand, chinese food are world-wide renowned for their healthy ingredients which are not only good for stomach but also good for the health. The trend of taking healthy food will continue to grow in the is an overall market growth seen in the restaurant segments. The chinese restaurant is the place where one can experience the eastern cultural mission is to delight the customer with our service and food.
Restaurant will offer chinese dishes with variations menus in chopsuey, fish, prawn, wonton, chicken, beef, noodle, rice, hot & cold drinks, ice-cream and various main positioning of the restaurant is focused on the family oriented peace full, healthy and quality dine out experience. Tang in chinese cooking is the main strength of restaurant, where he is confident for the repeat business. The offering includes variety of chinese dishes the area is suited for the restaurant but to initiate the business the larger operational expenses would be required to meet the quality as well as the economical crises.
The training and orientation of new staff is area of pechs is strategically is on good location for restaurant, as it is surrounded with bungalows, and the income level of people are very good. In general people like to dine out and caring out different events in restaurants, therefore the opportunities are obvious. There is no chinese restaurant in that area who is offering home y: full recovery from current recession may take time.
15,000,000 in year ing objectives:The objective is to provide a experience of eating chinese food in a relaxed environment to as many people as average basis the objective is to gain business twice a month from a single customer, whether it's dined in or take away. The objective is to aware people about the benefits of healthy food through website and other market strategy:The first target market strategy is the families and couples to enjoy meal at restaurant. Third target market strategy is to introduce our menus in the surrounding companies head offices residing the neighborhood bungalows for their business lunch orders our kind of offering, branding is a slow process of word of mouth and repeat business.
Product marketing: product: high quality and healthy food accompanied by personal service, differentiated from competition quality with the overall brand strategy has proven to be a successful approach generating high levels of repeat business. This campaign can help gaining the restaurant respect in the area, brand recognition and print media coverage as well as it will help attracting new families to visit the entation: we will manage implementation by having a weekly meeting with the staff to make sure that we are on track with our budget hold money for working capital management safety deposit (land lord) balance. 273 46,414 8 81, the restaurant sets higher price its sales will affect, and if restaurant sets the lower price so its profits.
Therefore the restaurant should set moderate price and search ways to lower fixed and product cost to achieve the target profit. Break-even with total investment of 4,000,000 the restaurant has to serve 54,000 ended documentsdocuments similar to chinese restaurant marketing plan 1skip carouselcarousel previouscarousel nextpasta restaurant marketing planrestaurant handbookrestaurant business planstrategic marketing planrestaurants marketing programsandwich restaurant franchise marketing planz restaurant business planrestaurant marketing planfood restaurant business planpasta restaurant marketing planmarketing plan and strategies of a restaurantchinese restaurantrestaurant marketing strategies introductiononline restaurant business planfast food restaurant business planmarket segmentation, target market and consumer profiling of pizza hut pakistanmarketing plananalysis is the marketing mix of newly opened fast food restaurantbusiness planfast food restaurantorganic restaurant business plan samplesubway - marketing planrestaurant restaurant business plandunkin donuts marketing plancoffee shop business plansandwich shop business planorganic restaurant business planfeasibility report on restauranthappy bar & grill marketing plandocuments about menuskip carouselcarousel previouscarousel nexttoronto's kid-friendly restaurantskids menu itemsusaf dining facilities design gudebusiness insider magazine - meeting event & banquet guide 2008-2009smart search concepts v. Ng contract2014-2015 ‘ilima awards2013-2014 'ilima awardsboulder county gold 2007vegetarian resource guide for restaurantsvegan restaurants guide (san francisco) 2015menu from jax chef ted peters (one ocean resort hotel) at the james beard househeston blumenthal dinner 2011new haven restaurant week guide nov.
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