Business plan for a record label
A professional, well-written business plan is the best place to start when setting up your own independent record to start your own independent label? Find out more about record label in a business plan should set realistic goals, address any issues early on, and develop a clear path for the future of your record label. A solid business plan is also essential when you come to secure loans or new investment in the what should you include in a record label business plan? For starters, it should include:An overview of your business you’ll earn/spend potential you’ll measure ’ve created a free-to-use record label business plan template, to help budding entrepreneurs get started writing their plan. You can access the template below, but before you dive in, you can scroll down a little further to learn more about some of the topics you’ll need to record label business plan your free record label business plan ant: this link will take you to our 'view only' business plan on google docs. To create your own editable sure you're using a desktop computer to easily view & edit the to start a record should a business plan for a record label include? Do you have a track record of discovering and breaking new bands, or a string of successful previous releases? Make sure to sell yourself and demonstrate your ’ll need to write an executive summary – in other words a short, inspiring pitch designed to showcase and create interest in your business. What makes it different, potentially profitable and more exciting than the other independent labels out there? Your opportunities could be any events or deals you’ve already secured, while threats could be strong competition from other labels, or a limited music scene in your local area. These are just some examples, so your swot analysis will depend entirely on your own aims and how you’ll measure are the main aims of your record label? You’ll want to plan at least 1 to 3 years ahead, explaining your fundamental goals and how’ll you achieve ’s also important to demonstrate how you’ll measure your achievements by identifying your key performance indicators (kpis). Kpis could include your expected profits margins, streaming and download targets, or expected media ions and ’ll be running the day-to-day operations of your label? Will you be taking on any staff or partners to help you run the business? Make sure you’re realistic what you and your team can , do you have access to a studio or any other facilities to help your label thrive? Marketing strategy and ’ll want to set out a solid strategy for making your label a success. If you already have a financial history, make sure to set it out clearly and make realistic projections for the term, short term & contingency plan. Good way to sum up your business plan is with a short-term, long-term and contingency plan, to demonstrate foresight and the ability to adapt to new challenges. It conciseif you’re trying to attract funding and investment, make sure would-be investors can quickly and easily decipher the aims and opportunities of working with your label. Print out your plan and present in an eye-catching folder or tand your marketdemonstrate a clear understanding of the music industry and your target market. Your financeswhether you’re in it for the money or not, understanding your financial limitations and objectives is extremely important, especially if you’re hoping to grow and develop your label, or attract investment now or in the ’t forget to access the free record label business plan template above and get started writing your own business you have any questions about your business plan we’ve not covered here? Must-have apps for musicians and to make beats: the to reach more fans with your facebook band to record drums on a a music video: how to commission a director. Beginners guide to mixing & mastering team label in a label of the your own business plan ».
How to write a business plan for a record label
The business operates to promote several portland based bands, all with the common element of improvisation. 8% of the sales are controlled by indie record labels, a less commercial version of the large corporations. On the bands that are a commercial success, there are huge windfalls of profit to be made by the record corporations. The indie labels are similar, however, they are a bit more selective and do not always go for the most commercially viable ts and servicesmt. Hood records is a portland based record label for a select group of portland based bands. Hood records has adopted the business philosophy that for long term sustainable growth it will be more successful for the label to sign up just a few bands and promote them equally than to sign up a bunch and hope one is a commercial success, enough to float the rest of the bands. The bands recognizes that fact that this label will be working hard to promote just a few bands, and that they will not be lost in the business modelin order for this record label to succeed, a lot of sweat equity will be required will little to no revenue stream for the first year. Hood records it helps that these realistic expectations have been established up front, and will not be an unwelcome future surprise. It will take a lot of work to pull this off, but with reasonable expectation up front and the right management to execute on the business model, it will mentmt. To support this month-long regional tour, hillary and the band started their own record label to release a studio cd for themselves. Hillary recognizes that this experience was not an earnest attempt to make a record label work. It was more of a novelty to have started a label and released their own cd. She began doing research and developed a business model that could, in the long term, be sustainable by developing a local, exclusive record label. Hood become the premier local music label, based on cd sales, within three at least five groups within the first three profitability within three . Hood records exists as a locally based record label whose mission is to promote local music groups, increasing live appearances and record sales. Hood records has been established to promote its bands and at the same time make a fair promising bands to not sign up too many bands, otherwise the effectiveness of promotion will be hard and have recommend using liveplan as the easiest way to create graphs for your own business your own business your own business plan »your business plan can look as polished and professional as this sample plan. The financial sales forecasting tool is very intuitive and makes writing a business plan more fun. With 500 complete sample plans, easy financials, and access anywhere, liveplan turns your great idea into a great plan for more about research reports for electrical and electronic equipment except computers d business ne publisher business planvideo television production business planvideo production business services plansmore publishing and production 't bother with copy & can download this complete sample plan as a text document for the #1 business planning software risk-free for 60 contract, no risk. Built for entrepreneurs like ss plans ss plans - volume company business entertainment plan for a record company is quite detailed. These labels cover spectrum of the music industry, from jazz, to ian music, to rock. The company already has established ties s artists in the industry, and plans to search for new artists ing & entertainment corp. Located in henderson, nevada, the become highly profitable through the sale of pre-recorded t (compact discs/cassettes), in addition to revenues generated ary profit centers. The years ence maintained in both the business and creative sides of y operations will enable rec to generate profitable maintains strong affiliations in the music industry.
This provides rec the opportunity to generate revenue world's largest music markets including japan, germany, kingdom and south company has established four record labels to handle a variety genres including pop, rhythm & blues, alternative rock, jazz,Gospel, urban and new adult contemporary. Selected over the past year, talented veteran and debuting artists will enable rec to ate the music will distinguish itself from other independent record h its marketing and promotional plan. Rec will utilize the success of -recorded music to develop profit centers in independent distribution,Merchandise and concert on conservative revenue projections, rec will generate over $n in sales revenue throughout fiscal 1997-1998, and $26. A linked offering composed of common stock,Preferred stock and debentures is being offered by rec reaches the aforementioned levels of profitability, ive exit scenarios become realistic including the opportunity to ed by a major record company and, depending on investor preferences,The ability to liquidate ownership entertainment corp. Contrasting the typical scenario in which a record more money producing the music than they do in its marketing ion, rec will utilize a stable of experienced and ers to ensure the highest quality product within tion budgets. The company will compete and earn revenue h the creation of several lucrative profit centers, beginning -recorded music [compact discs (cds), enhanced cds (sound &. Nathan a renowned producer, recording artist and employee with such ies and labels as rexmark, connor, regal, emblem and s, rec's chairman, mr. Rama, has directly produced buted to over $100 million of revenue for major record hout his er, mr. Carl lever, a graduate from the johnson center, in the college ss at the university of nevada, possesses a wealth of general business experience. Lever provides the essential to direct rec in daily finance, accounting and resource addition, a qualified, experienced and talented management team selected to operate reed music and its associated labels. Achieving success in all facets of record company operations, s of the management team have honed their skills in the areas t production, artist & repertoire, marketing and ion. Responsible for the cultivation of talent, the production -recorded music product and its marketing, the success of rec lay the groundwork for additional rec profit music and its associated labels strive to fully maximize the profit potential of each artist. Each division has been created with ct and specialized reputation of its own, and will be a separate genre of records produces and promotes mainstream pop, dance, and r&b. As the widest music market, rec music personnel oned and selected several artists who will debut with ocean records is responsible for jazz and new adult contemporary growing popularity and profitability of these music genres y product supported by solid promotional and marketing budgets. This veteran roster provides wave s possessing a recent track record and an existing loyal . Combined, these artists have sold over 750,000 units in the records will create and produce urban, rap and hip hop genres. Tion capabilities lower production costs enabling projects to ted at one-third the cost of projects in the other music allows rec to recoup its investment and realize profits with a records is designed and created to produce and promote gospel recordings. Light records is committed to the work of ry, and will acquire artists who share in this commitment. Is at the helm of this record label, and brings affiliations and ished network in the christian music realm. Growing in strength over past years, christian music has become a profitable ive launching ground for new music and its associated labels will produce and release ts from each label in each of the first two years of operations. Phase consisting of sixteen productions for artist follow-up newly acquired artists will begin in late the course of 1997-1998, reed music's artist and ment will locate, assess and consider additional recording music has begun discussions with a variety of known recording are interested in signing with reed majority of the reed projects will be produced at brandy recorders, vegas. As jasmine hail, bronx duo, calvin griffith and smash have this facility in recent will utilize a variety of independent record producers for the tion of its projects. It is crucial marketing plan for each new release is in motion several weeks product is completed in will employ multifaceted promotional strategies for its es including: hiring regional independent record promoters ng radio promotions, internet sites, broadcast videos, dance ions, in-store/co-op promotions and promotions to the general h print, video and television support the sales of pre-recorded music, reed video will produce e music videos for each album released by the company.
Reed music will contract with independent record promoters ace with radio station program directors and music video ors. Public relations firms will be hired to publicize and recording video & television is established initially to -recorded music products through the production of broadcast . Understanding and capitalizing on the close relationship and video entertainment will quickly propel rec's products ast music ng radio in terms of the most powerful promotional tool -recorded music sales, broadcast music videos are a crucial ensuring successful product launches. Independent record and video promoters will be gain maximum air time and exposure for company videos and rmore, these promoters will work to gain exposure for videos -traditional music settings such as: bank lobbies, department stores,Airplanes, stadiums, retail establishments and other public third division of the company, reed ancillary will be responsible onal business opportunities related to the sale of . As the company grows and matures, diversification into e generating opportunities will occur through reed music will utilize its distribution network to allow for bution of projects for smaller, independent record labels. For each unit manufactured and y founders have had discussions with numerous record labels country who are interested in working with rec. Rec has onships with merchandise managers involved with many national ises and arenas around the merchandising strategies will be coordinated and planned with ance of advertising agencies and public relations firms. It is anticipated that as this division of the , regional promotion contacts will be established allowing ion and increased has become common practice to classify all but the major labels ( their own distribution systems) as independent labels. Furthermore, independents cannot the occasional "big hit" record, but rather ished and grown music catalogs to provide streams of growing a music catalog it is imperative to compile a reliable group s, who are dedicated to producing quality music. This enables y to steadily increase the number of unit sales for a over a two to three album recording companies frequently invest in independent labels ence in the company's roster and management exists. Record business, which grossed two billion dollars in 1970,Exploded to four billion dollars in sales by the end of 1978, with a of 726 million records and cassettes sold. The chief marketing objective for rec's , video and programming products centers around the design entation of a strategy that will cost-effectively deliver t to the intended target will be achieved through a marketing plan consisting of the : publicity, community outreach, advertising, art direction, ion, independent promoters, broadcast music videos, touring,Retailer co-op advertising, motion picture tie-ins, alternate s, internet, dance club promotions, mailings & ing goals & that each project achieves and sustains a "top ten". On industry music e and promote four singles and accompanying music videos, on to each full length cd/cassette; creating revenue each album e rec's three phase marketing & promotion independent record promoters in each of four separate e teams of publicists to coordinate print advertisements, s' public t and assist non-profit organizations, charities, and te advertisement space for non-profits on all rec in rec's recording artists for participation -profit and implement music education programs for community ing/promotion ering the onslaught of product released to the music/video month (1,200 new releases) worldwide, it is crucial to ensure lity of each project. Heavyweight medium for record so many changes occurring in the radio/video industries - the sale stations for tens of millions of dollars, for instance, along fragmentation of radio formats and escalating success of video,Promoters have been forced to realize that they are in a business and ore approach their jobs in a far more business-like manner than ional. Promoters are now more concerned about the facts and than simply trying to impress program directors with the great they have to record labels utilize both in-house and independent promoters in the effort to maximize the airplay of a new song or album. A reporting station is one that /magazines and tip sheet publishers telephone each week to recordings were and are planned to be programmed. It is presented public in the form of a chart which shows such information as position, previous chart position, artist, record label, ast music promotion of pre-recorded music is inextricably bound to tv issions of music, including conventional tv, cable, pay-cable satellites. Broadcasts and cable companies now of video shows, and their impact on record sales is clear; only increase record sales, they break new acts, and prolong the of new addition to canvassing radio stations, independent record also devote substantial time securing airplay for music ry tv and similar outlets guarantee huge national exposure, just radio. Public relations personnel ction with the artist's management will create and plan ional tours which will be directed toward the particular . For instance, the artist may make an appearance at a local , provide an interview for a radio station, and perform in a addition to the long-term benefit of creating a loyal customer base,Rec will utilize these opportunities to immediately sell copies of 's project, as compact discs and cassettes will be merchandise tables at concerts and clubs are effective mediums to test market new recordings. Results from ties will provide crucial information in a timely fashion, company to tweek (re-mix) a recording if necessary. Co-op advertising may be paid all or by the retailer, who is reimbursed by reed from a co-op ined by the retailer's volume of purchases from the label. From time to time, record stores may request that e a print media campaign in their area.
The success of this kind of -up will be based upon the suitability of the recordings mailed, already established rapport between our promoters and the radio/ promotion and marketing facets of the record business are vital 's overall success. A quality product is only the first step equation for hit records, videos and programming. A renowned producer, and recording artist, ee with such major companies and labels as rexmark ultimate, connor,Emblem and regal, mr. 100 million of revenue for major record companies throughout his the creative side of the business, mr. Lever, a the johnson center, in the business school at the university of nevada,Provides rec with a wealth of tangible business lever - chief operating/financial hout the past several years, mr. He has worked with over sses in arizona, assisting with accounting and financial analysis as the creation of marketing and business plans. Working closely with ment of several russian service and manufacturing companies, assisted in creating marketing plans for companies which ed under the communist rmore, mr. Lever has honed and developed many of his business the general manager for a multi-location dry-cleaning ically, his duties included company-wide operations management,Financial services and franchise development. Clayton gorman provides an impressive blend of entertainment l business which will be instrumental in leading ocean. 000 units within the past five graduation from scom, manley honed his musical skills while ide and recording with various jazz groups. In addition to his ts, manley has participated in the recording of over fifty rmore, mr. These affiliations are invaluable and will allow the company to make an instant impact in music following is a description of the key roles and ed to the daily operations of reed of the label vice presidents will be directly responsible for all functions within their particular label. Label vice presidents handle the majority of these functions for their particular the assistance of shared administrative staff. As each label grows of sales revenue and the number of recording artists, will be added to provide necessary support. Wherever possible le, staff will be shared between labels in an effort to ssary sible for selling the company's product to wholesalers ers. This work is done in-house labels or contracts with regional concerns to handle these different parts of the department may also be referred to as "pment". Found in most medium to large record companies,Product managers coordinate and oversee all aspects of a current release,Including packaging, advertising, tours, publicity, promotion and ties. The object of this department is to overall career growth of signed artists, giving whatever ary for the artist to achieve and/or sustain commercial function of the publicity department is to bring press and other ion to the artist which will, either directly or indirectly, aid sale of records. Inherent in this goal is the continued visibility artist in newspapers, magazines, trade publications, on radio sion programs and special industry award labels will employ an outside promotional staff to seek the le exposure for artists and products through radio and video . A large part of s of a record is predicated upon the amount of radio air play es. As such, a record should not ly promoted to radio department has broad responsibilities, which include talent search,Contract negotiation, interim artist management and development ( artist has other management), tour support and publicity. Include scouting for talent, locating songs,Pre-production functions such as providing creative input, ers, planning budgets, etc. These e planning and monitoring budgets, examining studio bills, reports, ordering references and parts, collecting information copy and packaging, monitoring and reporting on contractual options,Copyrighting works for a single or album and obtaining department is primarily responsible for creating and ing campaigns, including developing marketing concepts, creating ing graphic art, creating editorial copy and designing.
Point-of-sales" stimuli posters, banners and has developed a sound, conservative financial plan which provides rs, investors and employees the opportunity to lize. In all cases, these assumptions follow a will generate the majority of its revenue from the sale -recorded music product. Recording artists and producers late and earn royalties for each unit sold after t's break even point has been cturing of cds and cassettes will be subcontracted. The majority of -recorded music product will be stored with the manufacturer d directly to the distributor's fulfillment/s. Onships and affiliations in the industry enable reed to produce ts over a ninety-day period, for approximately half the typical by a major label record company. The following written for a typical project for an r&b, pop, or jazz ts released through light recordings (gospel) and beat (urban, rap). 250 per/artist per/ documenting computer, midi, recording and mix for activities in order to keep accurate records of time for e of financial prudence and the keeping of the labor codes american federation of musicians and the american federation sion and radio musicians/studio ed lead ed lead of digital master digital audio -audio cassette 1/2" analog fees for mixing k/photos/cd k (compact disc cover, booklet, disc). Company business plan coating manufacturer video is queuequeuewatch next video is label cribe from record label headquarters? Please try again rd youtube autoplay is enabled, a suggested video will automatically play to start a record label in 5 minutes plus tips and ng an all digital record business business 101 bootcamp: record teenager runs his own record g your own artists, to your record label! Business -z talking to travis smiley about running a record label and founding hop 1: start your own independent music label part to start a record label - trademarks,patents, label jam a&r lenny s talks music business for unsigned secrets they don't want producers to - marketing blueprint (internet music marketing strategy guide! Steve to start a record label // rooftop to start a record label in 6 label to start a record to start a legit record business to start a business with no virgin records story - the g more suggestions... Located in miami, florida, the company will become highly profitable through the sale of pre-recorded music product, and ancillary profit centers. 2 products & company has established four record labels to handle a variety of music genres including pop, rhythm & blues, alternative rock, jazz, gospel, urban and new adult contemporary. Selected over the past year, these highly talented veteran and debuting artists will enable dja to quickly penetrate the music will distinguish itself from other independent record companies through its marketing and promotional plan. Dja will utilize the success of its pre-recorded music to develop profit centers in independent distribution, merchandise and concert promotion. The years of experience maintained in both the business and creative sides of record company operations will enable dja to generate profitable revenue will generate over $5. The company will compete and earn revenue immediately through the creation of several lucrative profit centers, beginning with pre-recorded music. These albums have generated over $100 million in revenue for such companies as cook, simpson, star, edwards and taxi has also identified and signed several successful recording artists, which have already had combined sales of over 2 million units over the last 3 years. Responsible for the cultivation of talent, the production of pre-recorded music product and its marketing, the success of dja music will lay the groundwork for additional dja profit record labels comprise the company’s music division. Each division has been created with a distinct and specialized reputation of its own, and will be responsible for a separate genre of river records produces and promotes mainstream pop, dance, alternative rock and r&b. Sun records is designed and created to produce and promote inspirational and gospel distinguishes itself through the commitment it undertakes with each of its artists. Contrasting the typical scenario in which a record company spends more money producing the music than they do in its marketing and promotion, dja will utilize a stable of experienced and resourceful producers to ensure the highest quality product within established production budgets. 3 competitive edge/barriers to has a distinct advantage over new labels as it has already signed several well-known, successful artists, which will ensure early on success.
Additionally, its strategic alliances with distribution partners and its experienced management team lead to an advantage for the music and its associated labels will produce and release four projects from each label in each of the first two years of operations. A second phase consisting of sixteen productions for artist follow-up albums and newly acquired artists will begin in late the course of 2009, dja music’s artist and repertoire department will locate, assess and consider additional recording artists. Dja music has begun discussions with a variety of known recording artists who are interested in signing with dja music. 0 market analysis target market for dja records is very diverse, as the company has four distinct labels, which clearly target the intended market, based on listening preferences and music genres. Dja has distribution lines in the united states, japan, united kingdom, germany, and south america, and therefore target the citizens of those ndent labels have been described by knowledgeable music industry professionals as “the lifeblood of the business. Record business, which grossed four billion dollars in 1990, exploded to eight billion dollars in sales by the end of 1995, with a unit volume of 726 million records sold. This has opened the door for smaller record labels to compete with major labels on an equal footing. The chief marketing objective for dja’s pre-recorded music, video and programming products centers on the design and implementation of a strategy that will cost-effectively deliver that product to the intended target will be achieved through a marketing plan consisting of the following tools: publicity, community outreach, advertising, art direction, radio promotion, independent promoters, broadcast music videos, touring, retailer co-op advertising, motion picture tie-ins, alternate distribution outlets, internet, dance club promotions, mailings & telephone ering the onslaught of product released to the music/video market each month (1,200 new releases) worldwide, it is crucial to ensure the visibility of each project. 5 strategic recording companies frequently invest in independent labels when confidence in the company’s roster and management exists. In these strategic alliances and joint ventures, the larger company may invest money to: a) assist in completing album projects, b) manufacture compact discs and tapes and c) assist with marketing and promotion music will utilize its distribution network to allow for the distribution of projects for smaller, independent record labels. For each unit manufactured and y founders have had discussions with numerous record labels across the country that are interested in working with dja. Partnerships with these companies will be dictated by the strength of company management, the quality of both their artist and product and the size of their marketing and promotion of the label vice presidents will be directly responsible for all of the functions within their particular label, including marketing/sales, artist development, publicity, promotion, artist relations, artist &repertoire, and creative services. Label vice presidents will solely handle the majority of these functions for their particular label with the assistance of shared administrative staff. As each label grows in terms of sales revenue and the number of recording artists, additional staff will be added to provide necessary support. Wherever possible and feasible, staff will be shared between labels in an effort to minimize unnecessary a profitable, reputable and stable entertainment e profitability and month-to-month positive cash flow by the end of l required fiduciary responsibilities to investment on the company to allow investment partners, founders and employees the opportunity to financially capitalize on dja’s dja reaches profitability and becomes a stable operation, several lucrative exit scenarios become viable. Dja may be acquired by a major record company, or the shareholders may liquidate their ownership positions through sale of shares to management or outside investors. 1 organizational follows a typical hierarchical structure with each label’s vice president reporting to the president, who in turn reports to the board of chapple, president and chairman of the board, provides the vision for dja’s future. A renowned producer, and recording artist, and employee with such major companies and labels as cook distributing, simpson, star and edwards, mr. Chapple has directly produced and contributed to over $100 million of revenue for major record companies throughout his dove will operate as dja’s coo/cfo. Dove, a graduate of the smith center, in the business school at the university of florida, provides dja with a wealth of tangible business hertel, senior vice president (new river), provides an impressive blend of entertainment and general business which will be instrumental in leading new river. Qualified, experienced and talented staff has been selected to operate dja music and its associated labels. Based upon the intensity of dja’s marketing plan/budget for its projects, the following unit projections will be quickly attained and river – 250,000 units/ – 250,000 units/ – 125,000 units/ – 125,000 units/ will gross approximately $8. The majority of the pre-recorded music product will be stored with the manufacturer and shipped directly to the distributor’s fulfillment/distribution centers.
Established relationships and affiliations in the industry enable dja to produce its projects over a ninety-day period, for approximately half the typical cost paid by a major label record company. Projects produced through new river and swell require $121,000, sun recording’s projects (inspirational/gospel) require $80,000 and urban projects (rap/hip hop) require $45,ing & promotion budgets – these vary depending on the particular genre of music. Marketing budgets will be expired through the course of twelve-month marketing d articlesmore from ia business bike shop business apparel store business cturing business food restaurant business tourism business ia business plan. Common failures in sales and how to avoid r topicsbusiness planning390business startup tips286marketing tips258general247management ideas222marketing & advertising tips145human resources133business strategy & tactics131. Youtube can be a great way to advertise your business and provide great customer service. Use this extensive list of groups and organizations that can be a hotbed of networking activity for your business.
